Most Important Keyword Research Metrics to Know

Most Important Keyword Research Metrics to Know Whether you’re trying to rank your product listings organically to drive more profitable sales or you want to fine-tune your keyword targeting for paid advertising, effective keyword research can make or break your results. It’s far too easy to get bogged down by all the keyword metrics, and…

How to Find Keyword Difficulty

How to Find Keyword Difficulty Maybe you’re trying to build a niche site and want to gauge the competition. Or, perhaps you’re trying to conduct paid advertising and want to stretch your budget as far as possible to drive more cost-efficient conversions. Either way, you need to understand the role of keyword difficulty and how…

Where to Include Long-Tail Keywords in Website

Where to Include Long-Tail Keywords in Website So you’ve followed our keyword research checklist and uncovered a wealth of opportunities to optimize your website – great! But now what? Understanding what to do after keyword research is just as important as the keyword research itself, if not more so. If you don’t know where to…

LSI vs Long Tail Keywords: What’s the Difference?

LSI vs Long Tail Keywords: What’s the Difference? Keywords in general are the terms users search when trying to find specific information, products, or services. But there are many different types of keywords, each of which has its place in helping you plan and execute an effective SEO strategy. Today, we’ll compare and contrast two…